The deep and ravaging influence of COVID-19 on the marketplaces and our sales operations across the globe has changed the business landscape of the present timesanymore.Now while…
Stores, offices, and showrooms were closed. Fairs and trade shows got canceled. Customers were not able to come. The salesforce needed to stay in their home office and was barely able to…
Content marketing generates three times more leads for less than half the cost of traditional marketing. And according to a DemandGen Report, 95% of your customers end up signing with…
Before we get to lead scoring, let’s briefly revisit the process of lead disposition. As a refresher, it is all about the rules that govern how sales moves a sales qualified lead (SQL)…